Immerse into the world of sports with PUMA, one of the world’s leading sports brands with a history of more than 70 years. PUMA is passionate about delivering quality sporting goods, womens sports bras and apparel for football, golf, basketball and more. PUMA enhances their brand image by drawing inspiration from its unique heritage in sports and the latest lifestyle trends.
PUMA’s Story
Founded by brothers Rudolf and Adolf Dassler in 1919, PUMA originates from humble beginnings as a small factory in Germany. In 1936, Jesse Owens won four gold medals at the Olympic Games in Berlin, all while sporting Dassler spikes. Since then, more world-class athletes are seen wearing Dassler shoes, creating an international breakthrough.
Level Up On The Playing Field
Today, the playing field is more diverse than ever. Be it on the running tracks, golf courses or the football field. PUMA supplies athletes with the right equipment to perform, from golf clubs to running shoes. Even when not doing sports, PUMA sports apparel is a versatile wear that you can style in various ways.
PUMA’s Sustainability Efforts
PUMA chooses to push for change and pave the way with fashion and sportswear. As a business that incorporates sustainability into its operations, PUMA’s 10FOR25 sustainability strategy supports the United Nations Sustainable Development Goals focusing on ten key sustainability areas by working closely with stakeholders.
Better Innovations with PUMA
PUMA strives to be at the forefront of innovation to meet our athletes’ needs, with adaptive Dynamics as one of the principles that guide PUMA Innovation. This principle is creating products that adapt to human body movement and the environment based on thermoregulation, activity or fit, which led to the creation of PUMA’s self-lacing Fit Intelligence Training Shoe.
PUMA #Reform
Living without prejudice should not be open to debate. That’s why PUMA works with nonprofit organisations like The Trevor Project and BAGLY to accelerate equal rights, personal autonomy, and freedom of expression for LGBTQ+ communities. PUMA womens sports bra do not tolerate racism, bigotry, or police brutality.
